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Dom Beary

COO, Mammoth Analytics

SaaS Mammoth Analytics Saves Time and Increases Visibility with B2B LinkedIn Lead Generation

It’s about getting that consistency of content and growing my network… we are in discussions with a number of our new contacts.

Mammoth is a cloud-based, code-free data analytics platform that empowers domain experts and business users to get what they want from their data.

Industry

SaaS & Software, Information Technology & Services

Plan

Social Media Posts Plans, LinkedIn Lead Generation Plan

Website

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Table of Contents

Case Study

The Challenge

The Solution

Posts Crafted

The Results

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Case Study

Mammoth is a cloud-based, code-free data analytics platform that easily-integrated with other software and allows users to smoothly bring together, analyse, clean, and automate disparate data sets—saving an average of 75% of time spent.

Dom Beary is the COO of Mammoth Analytics, and we chatted to him about working with us at 100 Pound Social.

The Challenge

Before partnering with 100 Pound Social, Mammoth Analytics lacked a clear and consistent approach to their lead generation and content strategy. Their content was created on an ad hoc basis, and they were only beginning to consider who their ideal audience should be.

According to Dom Beary, COO of Mammoth Analytics, one of the main reasons for bringing 100 Pound Social on board was to help focus their efforts and identify the right people to target. Without a defined strategy or regular output, their outreach lacked the structure and direction needed to generate consistent results.

The absence of a targeted approach meant missed opportunities to engage with potential clients and build a strong presence on LinkedIn.

The Solution

To solve these challenges, 100 Pound Social introduced their £299 LinkedIn Lead Generation Plan. This plan provided Mammoth with a consistent and structured approach to content and outreach. The team at 100 Pound Social helped narrow down Mammoth’s target audience and boosted their content strategy, bringing the consistency and continuity that had been previously missing.

Posts were published regularly to Dom Beary’s personal LinkedIn profile, and with the addition of the platform add-on, content was also shared to Mammoth’s LinkedIn Company Page, helping expand visibility.

Onboarding

After signing up with 100 Pound Social, Dom remembers the onboarding process as being easy; “I just had to fill in a simple form.” That’s a thumbs-up in our books!

Posts Crafted

Click on a post to make it larger

People need to be able to see where you’ve come from and what you do. This has been an easy way to do that.

The Results

The LinkedIn Lead Generation Plan increases web traffic, boosts profile views, and increases connections. The ultimate goal is to generate hot leads and increase sales.

Dom is particularly pleased with the “consistency of content and growing my network.”

“We are in discussion with a number of our new contacts… And when we start posting some more specific promotional content, this ensures that as many people will see that as possible.”

“I have recommended you to other businesses,” Dom says. “I think the service is easy to use and you can put as much or as little into it as you like.”

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FAQs

Frequently Asked Questions

If your questions are not listed below, please book a call to speak to a member of our team

  • General Questions
  • 100 Pound Social is a UK-based subscription social media and content marketing service for startups and small businesses. Founded in 2017, we provide expert-written social media posts, blog articles, newsletters, and lead-generation at a fixed monthly rate.
  • We make professional content marketing easy, affordable, and hands-off. After choosing a plan and completing a short onboarding process, our team will create content tailored to your brand and audience. We also offer LinkedIn lead generation, blog, and newsletter writing. You’ll review and approve everything before it goes live—no contracts, no hassle.
  • Our fully remote team is based across the UK, with all content created in-house by British writers and editors. We serve clients worldwide.
  • No contracts, no commitments. Our services are billed monthly—or you can save up to 15% with a quarterly or bi-annual subscription. You can cancel at any time by giving 30-days notice—and you can try our service risk-free with our 20-day money-back guarantee.
  • We create high-quality social media posts, SEO blogs, newsletters, and LinkedIn content. Our posts include quotes, tips, promotions, questions, industry insights, and more—each piece is tailored to your business and target audience.
  • While we currently focus on written and graphic content, we’re exploring short-form video services. Click here if you'd like to be notified when this feature becomes available.
  • We create content for LinkedIn Personal Profiles, LinkedIn Company Page, Facebook, Instagram, X (Twitter), and Google Business Profile.
  • Yes. Every post, blog, or lead gen message is researched and written specifically for your brand and goals by your dedicated UK-based Content Team—no templates, no AI-generated content.
  • We use high-quality stock images and create branded graphics using your logo and visual style. You can also supply your own assets during onboarding.
  • The LinkedIn Lead Generation Plan is a service designed to help businesses generate B2B leads through LinkedIn. It involves sending high-converting messages to your ideal clients on LinkedIn, generating positive replies directly in your LinkedIn inbox.
  • Just select your plan, complete the onboarding form, and our team will take it from there. You'll receive your first content draft within 10 working days for approval before anything is published.
  • Plans start at £100/month + VAT. We offer various posting frequencies and add-ons such as blogs and LinkedIn lead generation. See our pricing page for full details.
  • Absolutely. You can mix and match services—choose how many posts per week, add blog writing and newsletters, or include lead generation as needed.
  • Once your onboarding form is submitted, your Onboarding Manager will check we have all the information we need. Your Content Team and/or LinkedIn Team start work on your campaign. Your plan goes live 10 days after sign-up.
  • You’ll receive new content each month, delivered a few days before it’s scheduled to go live. You’ll have time to review, approve, or request changes, depending on your plan.
  • Of course! You retain full control of your social channels and can post whenever you like to supplement the content we create and publish for you.
  • Yes. You’ll receive all content in advance for review. If you need changes, you can edit posts yourself in our user-friendly scheduling system, or ask us to revise them, depending on your plan.
  • Just let us know—your dedicated Customer Success Manager will work closely with you to update the content until it exceeds your expectations. If you’re still not happy in the first 20 days, our refund policy has you covered.
  • No. For clients on our social media plans, we use a secure platform called HeyOrca to schedule and publish your content without needing your login credentials.
  • You’ll be assigned a dedicated Customer Success Manager. You can contact us via email, our messaging portal, or schedule a call. We also provide a client dashboard to manage your plan.
  • We offer a white-label reseller programme. If you’d like to offer 100 Pound Social’s services under your brand, you can learn more here.
  • Payments Questions
  • You’ll be prompted to set up a recurring payment subscription when you sign up. You can choose to pay monthly, quarterly, or bi-annually. We offer discounts if you opt to pay on a quarterly or bi-annual basis. Get started to take a look at the options.
  • If you decide your investment wasn’t worthwhile, we’ll give you a refund anytime during the first 20 days after your sign-up date. You can view your first full month’s campaign, including your first month of social media posts and/or newsletter, blog and LinkedIn lead generation campaign before reaching the end of your money-back period, making signing up with us risk-free.
  • Yes. Once your 20-day money-back guarantee period is over, we require 30 days notice to cancel. Just let your dedicated Customer Success Manager know you'd like to cancel and your plan will wrap up 30 days later—or if you’ve paid more than 30 days in advance, at the end of your current payment period.