SaaS & Software
LinkedIn Lead Generation Plan
Founder, ContractsWise
SaaS & Software
LinkedIn Lead Generation Plan
ContractsWise is best-in-class because it’s made by contract management professionals for contract management professionals.
Before working with 100 Pound Social, Noel had tried out direct mailing and a newsletter but hadn’t experimented with lead generation and social media marketing.
He thought it was important to try out working with 100 Pound Social because, “You have to keep trying new things!”
Noel said: “If I go out cold with my offering, I often don’t get anywhere. Where I’m most successful is when people approach me and tell me my software sounds interesting. So [the LinkedIn Lead Generation Plan] was a new way of increasing my contact base and triggering some interested prospects.”
Today, Noel is on the £299 LinkedIn Lead Generation Plan providing outreach to his ideal clients on LinkedIn. Noel also uses our Social Media Posts Plan to have 3 posts per week created and published to his LinkedIn profile.
Before working with 100 Pound Social, Noel Green, founder of ContractsWise, had tried direct mailing and newsletters but hadn’t yet explored social media or lead generation. He found traditional outreach methods like cold introductions ineffective, and he knew he needed a new approach to connect with potential clients.
As a niche SaaS business, Noel was looking for a way to increase awareness and engagement, especially through channels where prospects would be more likely to approach him with interest, rather than the other way around.
100 Pound Social’s £299 LinkedIn Lead Generation Plan provided the structure and outreach support ContractsWise needed. The plan delivered targeted outreach to Noel’s ideal clients while also including consistent, high-quality LinkedIn posts through the Social Media Posting service. The onboarding process was seamless, allowing Noel to easily share details about his business and goals.
With a responsive Customer Success Manager and expertly written content tailored to his niche, Noel quickly built a strong LinkedIn network and kept ContractsWise front-of-mind with relevant, professional content—far exceeding his expectations in both quality and value.
The LinkedIn Lead Generation Plan includes targeted outreach to Noel’s ideal clients each month.
This has allowed Noel to build up a large connection base on LinkedIn. “The main benefit is getting those contacts in those relevant industries and making ContractsWise widely known,” says Noel.
“Now I’ve got thousands of contacts, it’s about the posting side of things and getting information out to them that they’ll find helpful and useful and keep the ContractsWise name at the forefront of their mind.”
As a niche, specialised B2B business, Noel didn’t expect 100 Pound Social to be able to create such relevant and accurate posts for ContractsWise. He says: “I’m so pleased with the posts you put out. I think they’re incredibly well-written and much better than I’m able to achieve myself. You’ve far exceeded my expectations in doing that.”
“I’m in procurement—I’m not a marketer. You’ve clearly got the skills and the knowledge to write in a way that is making ContractsWise a better known organisation. And you’re also really good value for money!”
Results generated for 1,000+ clients across every B2B industry
