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Becky Thompson

Managing Director, Mindhop

“A 30% Increase in Clients”: How 100 Pound Social Boosted Mindhop’s Growth

30%

Client Increase

12%

Impressions Increase

1 Hour

Saved Per Post

Mindhop

The process is so easy—100 Pound Social is responsive, friendly, and completely aligned with my business.

Mindhop is a professional training and coaching business in a highly specialised niche, meaning it needs a targeted and cohesive social media plan.

Industry

Professional Training & Coaching

Plan

Social Media Posts Plans

Website

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Table of Contents

Case Study

The Challenge

The Solution

Posts Crafted

The Results

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Case Study

Building a Stronger Social Media Presence With Ease

Managing Director Becky Thompson found it hard to maintain a consistent and impactful social media presence. Posting habits were irregular, which hurt the company’s visibility and ability to engage with clients.

Mindhop turned to 100 Pound Social in July 2024 and is on the £100 Posts Plan. The plan includes the creation and publication of regular social media posts to the company’s Facebook page and Google Business Profile. It also includes access to the Content Panel which allows Becky to preview and approve posts before they’re published.

Becky says, “The process is so easy—100 Pound Social is responsive, friendly, and completely aligned with my business.”

The Challenge

Balancing Authenticity and Efficiency on Social Media

Before working with 100 Pound Social, Becky was sceptical that an external service could truly capture Mindhop’s unique tone and voice—an especially important factor for a highly specialised coaching business.

Mindhop needed a solution that would maintain the brand’s authenticity while freeing up valuable time, something which Becky says 100 Pound Social has made possible:

“When I was doing it myself, I could spend an hour per post, plus all the lost procrastination time. Now it’s all done for me, and I don’t even have to think about it.”

The Solution

A Time-Saving Approach for Consistent Social Media

100 Pound Social provided a tailored social media management service that completely transformed Mindhop’s online presence.

From the simple onboarding process to the creation of high-quality, brand-aligned posts, the team at 100 Pound Social ensured every step was effortless for Becky.

“People can’t tell which posts were mine and which were from 100 Pound Social—that’s how spot-on you are with my brand.”

Becky now spends a short amount of time each month reviewing posts instead of hours creating them from scratch.

“It’s saved me so much time and stress. I’m now consistently visible on social media without having to worry about it.”

Posts Crafted

Click on a post to make it larger

Mindhop Post 1
Mindhop Post 2
Mindhop Post 3
Mindhop Post 4 1

People can’t tell which posts were mine and which were from 100 Pound Social—that’s how spot-on you are with my brand.

The Results

Measurable Business Growth Thanks To Social Media Consistency

In the first six months of working with 100 Pound Social, there has been a significant impact on Mindhop’s social media performance:

  • 26,360 impressions
  • 18,652 post reach
  • 12.4% engagement rate
  • 3,277 total engagements
  • 1,512 clicks

Becky says she’s also seen tangible business growth:

“Since working with 100 Pound Social, my client base has grown by 30%. December, which is normally quiet, was my most successful month ever!”

Before working with us, Becky was paying to boost posts—but this led to scammers contacting her relentlessly. This made her worry her account would be shut down, something she never has to worry about with 100 Pound Social:

“This feels much more organic, it feels aligned with how I work in my business as a whole.”

Becky says the social media posts are enabling her to be the thought leader in her specialism because they align so closely to her brand and voice.

Consistent posting from 100 Pound Social has also impressed Becky:

“Having these posts coming out regularly has helped create a real sense of connection and community with my audience.”

“People might follow me for months before reaching out, but staying visible keeps me top-of-mind.”

Since working with 100 Pound Social, my client base has grown by 30%. December, which is normally quiet, was my most successful month ever!

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FAQs

Frequently Asked Questions

If your questions are not listed below, please book a call to speak to a member of our team

  • General Questions
  • 100 Pound Social is a UK-based subscription social media and content marketing service for startups and small businesses. Founded in 2017, we provide expert-written social media posts, blog articles, newsletters, and lead-generation at a fixed monthly rate.
  • We make professional content marketing easy, affordable, and hands-off. After choosing a plan and completing a short onboarding process, our team will create content tailored to your brand and audience. We also offer LinkedIn lead generation, blog, and newsletter writing. You’ll review and approve everything before it goes live—no contracts, no hassle.
  • Our fully remote team is based across the UK, with all content created in-house by British writers and editors. We serve clients worldwide.
  • No contracts, no commitments. Our services are billed monthly—or you can save up to 15% with a quarterly or bi-annual subscription. You can cancel at any time by giving 30-days notice—and you can try our service risk-free with our 20-day money-back guarantee.
  • We create high-quality social media posts, SEO blogs, newsletters, and LinkedIn content. Our posts include quotes, tips, promotions, questions, industry insights, and more—each piece is tailored to your business and target audience.
  • While we currently focus on written and graphic content, we’re exploring short-form video services. Click here if you'd like to be notified when this feature becomes available.
  • We create content for LinkedIn Personal Profiles, LinkedIn Company Page, Facebook, Instagram, X (Twitter), and Google Business Profile.
  • Yes. Every post, blog, or lead gen message is researched and written specifically for your brand and goals by your dedicated UK-based Content Team—no templates, no AI-generated content.
  • We use high-quality stock images and create branded graphics using your logo and visual style. You can also supply your own assets during onboarding.
  • The LinkedIn Lead Generation Plan is a service designed to help businesses generate B2B leads through LinkedIn. It involves sending high-converting messages to your ideal clients on LinkedIn, generating positive replies directly in your LinkedIn inbox.
  • Just select your plan, complete the onboarding form, and our team will take it from there. You'll receive your first content draft within 10 working days for approval before anything is published.
  • Plans start at £100/month + VAT. We offer various posting frequencies and add-ons such as blogs and LinkedIn lead generation. See our pricing page for full details.
  • Absolutely. You can mix and match services—choose how many posts per week, add blog writing and newsletters, or include lead generation as needed.
  • Once your onboarding form is submitted, your Onboarding Manager will check we have all the information we need. Your Content Team and/or LinkedIn Team start work on your campaign. Your plan goes live 10 days after sign-up.
  • You’ll receive new content each month, delivered a few days before it’s scheduled to go live. You’ll have time to review, approve, or request changes, depending on your plan.
  • Of course! You retain full control of your social channels and can post whenever you like to supplement the content we create and publish for you.
  • Yes. You’ll receive all content in advance for review. If you need changes, you can edit posts yourself in our user-friendly scheduling system, or ask us to revise them, depending on your plan.
  • Just let us know—your dedicated Customer Success Manager will work closely with you to update the content until it exceeds your expectations. If you’re still not happy in the first 20 days, our refund policy has you covered.
  • No. For clients on our social media plans, we use a secure platform called HeyOrca to schedule and publish your content without needing your login credentials.
  • You’ll be assigned a dedicated Customer Success Manager. You can contact us via email, our messaging portal, or schedule a call. We also provide a client dashboard to manage your plan.
  • We offer a white-label reseller programme. If you’d like to offer 100 Pound Social’s services under your brand, you can learn more here.
  • Payments Questions
  • You’ll be prompted to set up a recurring payment subscription when you sign up. You can choose to pay monthly, quarterly, or bi-annually. We offer discounts if you opt to pay on a quarterly or bi-annual basis. Get started to take a look at the options.
  • If you decide your investment wasn’t worthwhile, we’ll give you a refund anytime during the first 20 days after your sign-up date. You can view your first full month’s campaign, including your first month of social media posts and/or newsletter, blog and LinkedIn lead generation campaign before reaching the end of your money-back period, making signing up with us risk-free.
  • Yes. Once your 20-day money-back guarantee period is over, we require 30 days notice to cancel. Just let your dedicated Customer Success Manager know you'd like to cancel and your plan will wrap up 30 days later—or if you’ve paid more than 30 days in advance, at the end of your current payment period.