Professional Training & Coaching
Social Media Posts Plans
Co Founder, Growth Pod
Follower Increase
Impressions
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Professional Training & Coaching
Social Media Posts Plans
Founded by Emma Coller and Chris Gibson, Growth Pod struggled with maintaining a consistent and engaging social media presence. Their sporadic posting efforts made it difficult to showcase their expertise and establish credibility online.
They began working with 100 Pound Social in February 2024 and are on the £100 Posts Plan. This includes the creation and publication of weekly social media posts to the company’s LinkedIn page and Google Business Profile as well as access to a Content Panel.
Before working with 100 Pound Social, Growth Pod’s approach to social media was chaotic and inconsistent. Social media marketing was often an afterthought, squeezed in between busy client engagements and leadership training sessions.
Co Founder Emma Coller said: “We were really trying to do bits of social media content, but it was very ad hoc—just as and when we had a few spare minutes. It was quite chaotic and causing us a great deal of headache.”
Emma and her Co Founder Chris Gibson thought high-quality social media management would be expensive. They had even tried another social media service but found that it required too much involvement, making it ineffective.
“We had to be really involved, and it got to a point where I thought, ‘I might as well just do this myself.’ So we stopped working with them.”
100 Pound Social provided a structured, hands-off social media management service tailored to Growth Pod’s needs. From the onboarding process to the seamless content creation and scheduling, the service exceeded expectations.
“The onboarding form asked us key questions we hadn’t even considered. It helped us cement what we were doing and think about how we wanted to present ourselves.”
“I’m a very visual person, so I love how the Content Panel is laid out. It makes it so simple to review posts.”
“It completely aligns with our business. It feels like we’ve written the posts ourselves.”
Emma told us: “The amount of content we could access and the quality of that content for the price you were offering, made it a no-brainer for us to say yes.”
Since partnering with 100 Pound Social in February 2024, Growth Pod has seen significant improvements in their LinkedIn engagement and efficiency:
Emma said: “We had our best year last year, and it was the same year that we worked with you.”
Growth Pod’s LinkedIn posts are now also reaching a global audience.
“I got three comments on a post from people outside my network, from different parts of the world. We’ve never seen that before.”
The enhanced online presence has also played a key role in validating the company’s credibility and helped Growth Pod win new business.
“When we bid for projects, potential clients check our LinkedIn. They’ve told us, ‘We’ve been watching what you’re doing.’ It’s like having a shop window that showcases who we are.”
Emma has recommended the £100 Posts Plan to several people, “We don’t have to be involved at all. It’s the best scenario—we get great posts without having to do anything.”
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