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Jordan Moody

Founder and MD, Infinity Financial Solutions

“400% Increase in Clients”: How 100 Pound Social Helped Infinity Financial Boost Business

400%

Increase in Clients

178%

More LinkedIn Impressions

8 Hours

Saved Each Month

Infinity-Financial

100 Pound Social’s consistency has transformed our visibility—I'm getting higher-fee clients and my time back.

Infinity Financial Solutions is an accountancy firm, helping businesses along every step of their journey.

Industry

Financial Services, Accounting

Plan

Social Media Posts Plans

Website

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Table of Contents

Case Study

The Challenge

The Solution

Posts Crafted

The Results

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Case Study

Attracting More Clients Through Social Media

The company needed a reliable and effective solution to manage their social media presence, so turned to 100 Pound Social.

Since July 2024, Infinity Financial Solutions has been on the £100 Posts Plan. The plan includes the creation and publication of regular social media posts to the business’s LinkedIn and Facebook, and includes:

  • Engaging, royalty-free images
  • Relevant hashtags for maximum reach
  • Expert UK-based content creator
  • Monthly Review Form to track progress and results
  • Dedicated Customer Success Manager
  • Content Panel to preview, edit, and approve post

The Challenge

Balancing Work with Inconsistent Social Media

Founder and MD of Infinity Financial Solutions, Jordan Moody, struggled to maintain a consistent social media presence while managing the demands of his growing business.

Before turning to 100 Pound Social, he found himself dedicating valuable evening hours to crafting posts, often with limited results. This inconsistency made it difficult to gain visibility and attract new clients.

Jordan told us: “I aimed to post twice a week, but everything else took priority, and the posts were too sporadic to make a real impact.”

Jordan had previously worked with a larger marketing agency, “but they required more direction and lacked the industry knowledge.”

The Solution

Consistent Content to Grow Clients

When 100 Pound Social took over the creation and posting of content for Infinity Financial Solutions, it ensured there was a steady stream of engaging, industry-relevant posts.

With the time-consuming task off his plate, Jordan could focus on growing his business. As he put it, “100 Pound Social’s consistency has transformed our visibility—I’m getting higher-fee clients and my time back.”

The posts also resonated deeply with his audience, requiring minimal input from him. “100 Pound Social’s posts are spot-on for our industry, requiring little input from me.”

This approach not only boosted client growth but also gave Jordan the time and freedom to focus on his business.

Jordan says 100 Pound Social demonstrated a strong understanding of the accountancy field and business marketing.

“With 100 Pound Social, the content is consistent, and I’m seeing a clear increase in engagement and traffic. It’s excellent value for money.”

Posts Crafted

Click on a post to make it larger

Infinity-Financial-Post-1
Infinity-Financial-Post-2
Infinity-Financial-Post-3
Infinity-Financial-Post-4

100 Pound Social’s posts are spot-on for our industry, requiring little input from me.

The Results

A 400% Increase in Clients

Since working with 100 Pound Social, Infinity Financial Solutions has seen substantial improvements in both client acquisition and social media metrics.

Client Acquisition

  • 20 New Clients: Infinity Financial Solutions gained 20 new clients since July 2024, compared to just four clients in the four months prior.
  • Higher Quality Leads: Not only has the number of clients increased, but Infinity has also attracted higher-fee clients, with recent sign-ups practically covering the cost of six months with 100 Pound Social.

Time Savings

  • Gained 8 Hours Monthly: By outsourcing social media management, Jordan has freed up around eight hours per month, which he previously spent crafting posts himself.
  • Peace of Mind: With the social media handled by experts, Jordan enjoys more personal time and the reassurance that his brand is effectively represented online.

Increased Engagement and Reach

  • LinkedIn Impressions Up 178%: Regular, quality posting has led to a 178% increase in organic impressions on LinkedIn, drawing more views and attention from their target audience.
  • Facebook Link Clicks Doubled: Consistent posting has also doubled the clicks on Facebook links, leading to greater visibility and interest in Infinity Financial’s services.
  • Growth in Website Traffic: Website visits have also become more consistent, thanks to the engaging content driving traffic from both LinkedIn and Facebook.

Streamlined Performance Tracking

  • Monthly Review Form: Jordan finds the monthly review form particularly useful, as it serves as a prompt to assess social media performance and refine strategies. This tool has been integral in keeping him and 100 Pound Social aligned on goals and outcomes.

Jordan says he’s very happy with the service, going on to say, “I’ve seen a noticeable difference in how often clients mention seeing us online—our presence is stronger and more consistent.”

I’ve seen a noticeable difference in how often clients mention seeing us online—our presence is stronger and more consistent.

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FAQs

Frequently Asked Questions

If your questions are not listed below, please book a call to speak to a member of our team

  • General Questions
  • 100 Pound Social is a UK-based subscription social media and content marketing service for startups and small businesses. Founded in 2017, we provide expert-written social media posts, blog articles, newsletters, and lead-generation at a fixed monthly rate.
  • We make professional content marketing easy, affordable, and hands-off. After choosing a plan and completing a short onboarding process, our team will create content tailored to your brand and audience. We also offer LinkedIn lead generation, blog, and newsletter writing. You’ll review and approve everything before it goes live—no contracts, no hassle.
  • Our fully remote team is based across the UK, with all content created in-house by British writers and editors. We serve clients worldwide.
  • No contracts, no commitments. Our services are billed monthly—or you can save up to 15% with a quarterly or bi-annual subscription. You can cancel at any time by giving 30-days notice—and you can try our service risk-free with our 20-day money-back guarantee.
  • We create high-quality social media posts, SEO blogs, newsletters, and LinkedIn content. Our posts include quotes, tips, promotions, questions, industry insights, and more—each piece is tailored to your business and target audience.
  • While we currently focus on written and graphic content, we’re exploring short-form video services. Click here if you'd like to be notified when this feature becomes available.
  • We create content for LinkedIn Personal Profiles, LinkedIn Company Page, Facebook, Instagram, X (Twitter), and Google Business Profile.
  • Yes. Every post, blog, or lead gen message is researched and written specifically for your brand and goals by your dedicated UK-based Content Team—no templates, no AI-generated content.
  • We use high-quality stock images and create branded graphics using your logo and visual style. You can also supply your own assets during onboarding.
  • The LinkedIn Lead Generation Plan is a service designed to help businesses generate B2B leads through LinkedIn. It involves sending high-converting messages to your ideal clients on LinkedIn, generating positive replies directly in your LinkedIn inbox.
  • Just select your plan, complete the onboarding form, and our team will take it from there. You'll receive your first content draft within 10 working days for approval before anything is published.
  • Plans start at £100/month + VAT. We offer various posting frequencies and add-ons such as blogs and LinkedIn lead generation. See our pricing page for full details.
  • Absolutely. You can mix and match services—choose how many posts per week, add blog writing and newsletters, or include lead generation as needed.
  • Once your onboarding form is submitted, your Onboarding Manager will check we have all the information we need. Your Content Team and/or LinkedIn Team start work on your campaign. Your plan goes live 10 days after sign-up.
  • You’ll receive new content each month, delivered a few days before it’s scheduled to go live. You’ll have time to review, approve, or request changes, depending on your plan.
  • Of course! You retain full control of your social channels and can post whenever you like to supplement the content we create and publish for you.
  • Yes. You’ll receive all content in advance for review. If you need changes, you can edit posts yourself in our user-friendly scheduling system, or ask us to revise them, depending on your plan.
  • Just let us know—your dedicated Customer Success Manager will work closely with you to update the content until it exceeds your expectations. If you’re still not happy in the first 20 days, our refund policy has you covered.
  • No. For clients on our social media plans, we use a secure platform called HeyOrca to schedule and publish your content without needing your login credentials.
  • You’ll be assigned a dedicated Customer Success Manager. You can contact us via email, our messaging portal, or schedule a call. We also provide a client dashboard to manage your plan.
  • We offer a white-label reseller programme. If you’d like to offer 100 Pound Social’s services under your brand, you can learn more here.
  • Payments Questions
  • You’ll be prompted to set up a recurring payment subscription when you sign up. You can choose to pay monthly, quarterly, or bi-annually. We offer discounts if you opt to pay on a quarterly or bi-annual basis. Get started to take a look at the options.
  • If you decide your investment wasn’t worthwhile, we’ll give you a refund anytime during the first 20 days after your sign-up date. You can view your first full month’s campaign, including your first month of social media posts and/or newsletter, blog and LinkedIn lead generation campaign before reaching the end of your money-back period, making signing up with us risk-free.
  • Yes. Once your 20-day money-back guarantee period is over, we require 30 days notice to cancel. Just let your dedicated Customer Success Manager know you'd like to cancel and your plan will wrap up 30 days later—or if you’ve paid more than 30 days in advance, at the end of your current payment period.