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Quentin Downes

Managing Director, Twenty84

How Finance Recruiter Twenty84 Gains Visibility On LinkedIn With 100 Pound Social

We are now highly visible on our chosen social media platforms.

Twenty84 are a niche recruitment firm. The company specialises in recruiting permanent and contract roles in the financial services sector.

Industry

Staffing & Recruitment, FinTech, Business Services

Plan

Social Media Posts Plans

Website

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Case Study

Their clients range from FinTechs to banks, investment management firms, and foreign exchange companies.

The Challenge

Quentin Downes, Managing Director of Twenty84, wanted to use social media to showcase his company’s expertise in an exceptionally niche market.

He set out to position Twenty84 as the ‘go-to recruiter’ for niche finance clients.

Before working with 100 Pound Social, Twenty84 struggled to build a strong social media presence, as they only found time to post to social media sporadically and their posts did not have a clear focus.

The Solution

Twenty84 signed up to the Posts Plan in 2017.

Since then, we have created and published posts to Twenty84’s Company LinkedIn page and Quentin’s personal LinkedIn profile.

Quentin says: “100 Pound Social quickly understood the types of content that we wanted and the style that we wanted to portray.”

“You have really taken the time to understand our business and create fantastic posts—perfect 10/10 results.”

Our social media service allows Quentin and his team to focus on running their business, while we produce and publish content that builds awareness and showcases Twenty84 on social media.

Posts Crafted

Click on a post to make it larger

100 Pound Social quickly understood the types of content that we wanted and the style that we wanted to portray.

The Results

Quentin believes that 100 Pound Social “have an awesome proposition, especially for newly launched businesses.”

He says: “Our candidates and clients are always saying how we pop up on their feeds with useful content! In recruitment it’s crucial to have this visibility.”

Quentin’s team use their Monthly Review Form to remind them to “take the time to think about our content topics for the following month in a really structured and time saving way.”

He continues: “We have a really efficient working relationship with 100 Pound Social.”

Quentin says: “I recommend speaking to 100 Pound Social if you are struggling to achieve consistency on social media.”

He also recommends working with 100 Pound Social “if you are starting out and need assistance getting your company’s social media strategy in place.”

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Frequently Asked Questions

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  • 100 Pound Social is a UK-based subscription social media and content marketing service for startups and small businesses. Founded in 2017, we provide expert-written social media posts, blog articles, newsletters, and lead-generation at a fixed monthly rate.
  • We make professional content marketing easy, affordable, and hands-off. After choosing a plan and completing a short onboarding process, our team will create content tailored to your brand and audience. We also offer LinkedIn lead generation, blog, and newsletter writing. You’ll review and approve everything before it goes live—no contracts, no hassle.
  • Our fully remote team is based across the UK, with all content created in-house by British writers and editors. We serve clients worldwide.
  • No contracts, no commitments. Our services are billed monthly—or you can save up to 15% with a quarterly or bi-annual subscription. You can cancel at any time by giving 30-days notice—and you can try our service risk-free with our 20-day money-back guarantee.
  • We create high-quality social media posts, SEO blogs, newsletters, and LinkedIn content. Our posts include quotes, tips, promotions, questions, industry insights, and more—each piece is tailored to your business and target audience.
  • While we currently focus on written and graphic content, we’re exploring short-form video services. Click here if you'd like to be notified when this feature becomes available.
  • We create content for LinkedIn Personal Profiles, LinkedIn Company Page, Facebook, Instagram, X (Twitter), and Google Business Profile.
  • Yes. Every post, blog, or lead gen message is researched and written specifically for your brand and goals by your dedicated UK-based Content Team—no templates, no AI-generated content.
  • We use high-quality stock images and create branded graphics using your logo and visual style. You can also supply your own assets during onboarding.
  • The LinkedIn Lead Generation Plan is a service designed to help businesses generate B2B leads through LinkedIn. It involves sending high-converting messages to your ideal clients on LinkedIn, generating positive replies directly in your LinkedIn inbox.
  • Just select your plan, complete the onboarding form, and our team will take it from there. You'll receive your first content draft within 10 working days for approval before anything is published.
  • Plans start at £100/month + VAT. We offer various posting frequencies and add-ons such as blogs and LinkedIn lead generation. See our pricing page for full details.
  • Absolutely. You can mix and match services—choose how many posts per week, add blog writing and newsletters, or include lead generation as needed.
  • Once your onboarding form is submitted, your Onboarding Manager will check we have all the information we need. Your Content Team and/or LinkedIn Team start work on your campaign. Your plan goes live 10 days after sign-up.
  • You’ll receive new content each month, delivered a few days before it’s scheduled to go live. You’ll have time to review, approve, or request changes, depending on your plan.
  • Of course! You retain full control of your social channels and can post whenever you like to supplement the content we create and publish for you.
  • Yes. You’ll receive all content in advance for review. If you need changes, you can edit posts yourself in our user-friendly scheduling system, or ask us to revise them, depending on your plan.
  • Just let us know—your dedicated Customer Success Manager will work closely with you to update the content until it exceeds your expectations. If you’re still not happy in the first 20 days, our refund policy has you covered.
  • No. For clients on our social media plans, we use a secure platform called HeyOrca to schedule and publish your content without needing your login credentials.
  • You’ll be assigned a dedicated Customer Success Manager. You can contact us via email, our messaging portal, or schedule a call. We also provide a client dashboard to manage your plan.
  • We offer a white-label reseller programme. If you’d like to offer 100 Pound Social’s services under your brand, you can learn more here.
  • You’ll be prompted to set up a recurring payment subscription when you sign up. You can choose to pay monthly, quarterly, or bi-annually. We offer discounts if you opt to pay on a quarterly or bi-annual basis. Get started to take a look at the options.
  • If you decide your investment wasn’t worthwhile, we’ll give you a refund anytime during the first 20 days after your sign-up date. You can view your first full month’s campaign, including your first month of social media posts and/or newsletter, blog and LinkedIn lead generation campaign before reaching the end of your money-back period, making signing up with us risk-free.
  • Yes. Once your 20-day money-back guarantee period is over, we require 30 days notice to cancel. Just let your dedicated Customer Success Manager know you'd like to cancel and your plan will wrap up 30 days later—or if you’ve paid more than 30 days in advance, at the end of your current payment period.