“More Noise, More Success”: Fibre Training “generate awareness” on LinkedIn with 100 Pound Social
INDUSTRY
Case Study
Creating Brand Awareness with Expert Social Media Marketing
Fibre Training Ltd provides professional training and coaching through flexible online learning and coaching.
The company wanted to evolve and grow its social media offerings but struggled to find the time to do it.
Now Fibre Training Ltd is on the £100 Posts Plan.
The plan includes the creation and publication of regular social media posts to the personal LinkedIn profiles Founders Lea Raudsepp and Tracy Huntley, as well as to Fibre’s company X (Twitter) page. It also includes access to the Content Panel which allows the company to:
- Preview;
- edit;
- and approve posts.
The Challenge
Being Proactive on Social Media
Founding Partner of Fibre Training Ltd, Lea Raudsepp, said that before working with 100 Pound Social, they were struggling to reach new customers and to keep their existing clients aware of what they were doing.
Lea told us “Social media is not our area of expertise and it’s crucial to keep Fibre Training in people’s minds, it’s absolutely key for our business.”
She tried other social media services but found them too expensive for what they produced.
She said: “100 Pound Social is a very cost effective way to generate awareness and keep visibility in our marketplace.”
The Solution
Regular Social Media Posts To Raise Brand Awareness
Consistent social media posts by 100 Pound Social means Fibre Training is at the forefront of their audiences’ minds when they need coaching.
Lea says: “it’s a very efficient way of making sure you’re on top of what people need.”
She continued: “We get enquiries and 100 Pound Social offers value for money in generating awareness of the company.”
Lea is impressed with her dedicated UK-based Content Creator and Editor, praising their:
- responsiveness;
- matching of the brand’s voice;
- and speed at making changes to content when needed.
“100 Pound Social does a lot of the hard work we don’t have time to do.”
The Results
Reaching New Clients Through Hassle-Free, Social Media Consistency
Lea says “the more noise we create, the more successful we are”.
She says that 100 Pound Social is key in generating regular posts on LinkedIn: “you have provided a great way forward in terms of allowing us to access social media at a very reasonable cost.”
Lea is pleased that the posts are being commented on and picked up by their network – reminding people that Fibre Training is evolving and responding to an ever changing world.
She’s also impressed by the consistency from 100 Pound Social, “If we get too busy, the posts by 100 Pound Social will always be there.”
She says she’s very happy with how 100 Pound Social manages her account and would recommend the £100 Posts Plan as great value for money.
“100 Pound Social generates awareness of Fibre Training, keeps us topical and in the mind of potential clients and existing clients.”
Next Steps
If you’re ready to get more potential clients aware of your brand and business, we’d love for you to come and work with 100 Pound Social.
Click here to select a plan and sign up.
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