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Case Study

Dyslexia Herts Increases Social Media Reach and Followers


Professional Training & Coaching

“The plan has given me a big opportunity to present what I do in a positive way, and reach a larger clientele.”
Jane Opie
Founder, Dyslexia Herts

Case Study

Building Consistency, Awareness, and Social Media Reach

Dyslexia Herts provides advice and support to children, young people and adults with Dyslexia and other learning differences, and their families.

They offer high quality professional development for teachers and educational institutions, in addition to face to face and online assessments for children, young people, and adults who are studying or in the workplace.

We chatted to Jane Opie, founder of Dyslexia Herts, about her experience working with the team at 100 Pound Social.

Before working with 100 Pound Social, the company were struggling to post consistently on social media. 

Now, they’re on our Posts Plan, with regular posts to Facebook, Twitter, and LinkedIn.

The Challenge

Building a Regular, Engaging Social Media Presence

Jane knew the importance of connecting with clients online, but being the sole employee within her business, she often just didn’t have time. 

“An important part of my work is engaging with clients, offering them advice, and sharing information – but it was really hard for me to do that consistently.”

“I produced some posts but I was never quite sure they were getting to the right people.”

Jane was looking for some expert help to take the weight off, and when she heard about 100 Pound Social via a recommendation from her accountant, she got in touch. 

The Solution

Expertly Crafted Business-Specific Content

Jane signed up for our Posts Plan, featuring regular posts to the company’s Facebook and Twitter pages, as well as her personal LinkedIn page. 

Every month, a dedicated Content Creator and Editor handcraft posts for Dyslexia Herts’ social media accounts. 

Jane feels the Content Creator understands the business and their mission well. 

“If you find somebody who gets what your brand is, and what you want to do, then that’s just so helpful.”

When asked about her experience working with our Customer Success team, Jane says, “ You’re very proactive in responding. I think you offer a very good service.”

“Everyone I’ve engaged with has been extremely helpful and responded very quickly – it’s a really positive experience as a customer.”

Posts Crafted

Click on a post to make it larger

“We can’t be experts in everything. It’s really good to find somebody you can rely on who can take some of that pressure off.”

The Results

A Boosted Social Media Reach and Presence

Now, Dyslexia Herts have a consistent online presence, with an increased social media reach and a boosted follower count. 

Jane says, “People have said they enjoy looking at the posts. I’ve had much more of a response with people liking or commenting too.”

“The plan has raised awareness of things that I’m doing, and shared that with a much wider group of people, so it’s been a really positive thing.”

She adds, “It’s also really helpful for people who have engaged with me or had a child assessed for dyslexia.”

“They’re appreciating the information and guidance in the content that they can take forward. I think it helps here with repeat business or referrals, because people feel like they’re getting ongoing support”

“100 Pound Social offer a service that’s also valuable in terms of sharing awareness and giving advice – that’s a really important part of it.”

If you’re ready to raise visibility of your company on social media and generate new business, we’d love for you to work with 100 Pound Social.

Click here to select a plan and sign up.

To learn more, schedule a demo call below:

Schedule a Call

Find out how our plans, pricing, and sign-up process work. 

Please select a time from the calendar. Web conferencing details provided upon confirmation.

Prior to our call, we recommend joining a 15-min demo.


Victoria Lee

Victoria Lee

Victoria Parrott

Victoria Parrott

Marisa Maxwell

Marisa Maxwell

Victoria Lee

Victoria Lee

Marisa Maxwell

Marisa Maxwell

Victoria Parrot

Victoria Parrot

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