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Mark Low

Co Founder, Pure Spain

“A clear impact”: Ecommerce Pure Spain Engages Online Audiences with 100 Pound Social

We’re more consistent, professional, and reaching more people than ever, thanks to a proactive social media programme from 100 Pound Social.

Pure Spain, co-owned by Mark Low and Patrick Stacey, has been selling Spanish lifestyle products online for more than 15 years, sourcing gourmet foods, fine wines, traditional kitchenware, and Spanish perfumery.

Industry

Ecommerce

Plan

Social Media Posts Plans

Website

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Table of Contents

Case Study

The Challenge

The Solution

Posts Crafted

The Results

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Case Study

Building Brand Awareness with Expert Social Media Marketing

Pure Spain, co-owned by Mark Low and Patrick Stacey, has been selling Spanish lifestyle products online for more than 15 years, sourcing gourmet foods, fine wines, traditional kitchenware, and Spanish perfumery.

While their business thrived on product quality, their social media strategy lacked consistency, and their brand awareness was limited. To build a stronger online presence and elevate the Pure Spain brand, they started working with 100 Pound Social in March 2024 to manage their social media.

Pure Spain opted for 100 Pound Social’s £200 Posts Plan, which includes four expertly crafted posts per week across Instagram and Facebook.

The plan also gives them access to a dedicated content team, ensuring the creation of engaging posts featuring their wide array of products.

They’re able to review and approve posts, making the process smooth and efficient.

The Challenge

Being Active and Consistent Online

As a small business, Pure Spain struggled to maintain a consistent social media presence, often lacking the time to create regular posts. With no proactive social media plan in place, their activity on Instagram and Facebook was sporadic, and LinkedIn had yet to be explored.

Co Founder, Mark Low, managing the marketing side of the business, knew that time constraints meant he wouldn’t be able to maintain a steady posting schedule on his own.

“It’s not so much about how long it takes to create four posts a week—I just wouldn’t do them. We’re a small company, and time is valuable.”

By outsourcing their social media to 100 Pound Social, Mark and Patrick have saved significant time while ensuring consistent content production—something that wasn’t feasible before.

The Solution

Seamless Onboarding and Cost-Effective Results

With Pure Spain struggling to maintain a consistent social media presence, 100 Pound Social’s streamlined solution provided the perfect fix.

Mark found the onboarding process simple and intuitive, appreciating the opportunity to provide feedback and see results quickly.

“The onboarding was straightforward, and the process of giving feedback was seamless. Once you provide the brief, the wheels start moving quickly.”

“It’s saving me time that I didn’t have in the first place. Without 100 Pound Social, our posts would drop dramatically.”

Mark also appreciated the cost-effectiveness of 100 Pound Social’s service, noting that the value they provide far outweighs the cost. He compared this with other marketing services like SEO or Google Ads, which often lead to rising costs without tangible results.

“You’re cheaper and offer better value for money. In other areas like SEO, costs can rack up quickly without seeing results, but with 100 Pound Social, we’re seeing a clear impact.”

By consistently showcasing the quality and authenticity of their products through carefully curated posts, Pure Spain has been able to not only drive engagement but also increase brand awareness.

The strategic use of engaging content—such as posts highlighting their fine wines, Spanish charcuterie, and unique perfumery—has helped the brand connect with a wider audience, raising its profile in the competitive eCommerce space. The posts help reinforce the brand’s identity as a go-to source for authentic Spanish lifestyle products.

Posts Crafted

Click on a post to make it larger

Pure-Spain-Post-1
Pure-Spain-Post-2
Pure-Spsin-post-3
Pure-Spain-Post-4

Costs can rack up quickly without seeing results, but with 100 Pound Social, we’re seeing a clear impact.

The Results

Boosted Engagement and a Presence Across Platforms

Since partnering with 100 Pound Social, Pure Spain has seen a noticeable increase in social media engagement. Their Instagram and Facebook pages now feature regular, polished content that resonates with their audience.

Results on Instagram and Facebook:

  • Increased engagement, interactions, comments, and likes
  • More professional-looking pages
  • Improved brand alignment

Mark told us, “We’ve seen more people engaging with our posts—definitely more than before. The increase in posts and consistency has made a difference.”

LinkedIn also became an important part of their strategy, allowing Pure Spain to explore new business development opportunities.

LinkedIn Growth:

  • Starting from zero presence
  • Noticeable uptick in interactions and engagement
  • Important for future business plans

Mark said, “Starting from zero on LinkedIn, we’ve seen a definite increase in interactions, and it’s been important for building our profile.”

Mark described 100 Pound Social’s service as efficient, helpful, and professional, highlighting the significant difference it has made to their social media efforts.

“100 Pound Social has given us a proactive social media program that we didn’t have before. We’re more consistent, professional, and reaching more people than ever.”

Through this consistent content, Pure Spain has been able to strengthen its brand image and build a community around the products, helping the company stand out as a trusted provider of Spanish goods.

We’ve seen more people engaging with our posts—definitely more than before. The increase in posts and consistency has made a difference.

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Frequently Asked Questions

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  • General Questions
  • 100 Pound Social is a UK-based subscription social media and content marketing service for startups and small businesses. Founded in 2017, we provide expert-written social media posts, blog articles, newsletters, and lead-generation at a fixed monthly rate.
  • We make professional content marketing easy, affordable, and hands-off. After choosing a plan and completing a short onboarding process, our team will create content tailored to your brand and audience. We also offer LinkedIn lead generation, blog, and newsletter writing. You’ll review and approve everything before it goes live—no contracts, no hassle.
  • Our fully remote team is based across the UK, with all content created in-house by British writers and editors. We serve clients worldwide.
  • No contracts, no commitments. Our services are billed monthly—or you can save up to 15% with a quarterly or bi-annual subscription. You can cancel at any time by giving 30-days notice—and you can try our service risk-free with our 20-day money-back guarantee.
  • We create high-quality social media posts, SEO blogs, newsletters, and LinkedIn content. Our posts include quotes, tips, promotions, questions, industry insights, and more—each piece is tailored to your business and target audience.
  • While we currently focus on written and graphic content, we’re exploring short-form video services. Click here if you'd like to be notified when this feature becomes available.
  • We create content for LinkedIn Personal Profiles, LinkedIn Company Page, Facebook, Instagram, X (Twitter), and Google Business Profile.
  • Yes. Every post, blog, or lead gen message is researched and written specifically for your brand and goals by your dedicated UK-based Content Team—no templates, no AI-generated content.
  • We use high-quality stock images and create branded graphics using your logo and visual style. You can also supply your own assets during onboarding.
  • The LinkedIn Lead Generation Plan is a service designed to help businesses generate B2B leads through LinkedIn. It involves sending high-converting messages to your ideal clients on LinkedIn, generating positive replies directly in your LinkedIn inbox.
  • Just select your plan, complete the onboarding form, and our team will take it from there. You'll receive your first content draft within 10 working days for approval before anything is published.
  • Plans start at £100/month + VAT. We offer various posting frequencies and add-ons such as blogs and LinkedIn lead generation. See our pricing page for full details.
  • Absolutely. You can mix and match services—choose how many posts per week, add blog writing and newsletters, or include lead generation as needed.
  • Once your onboarding form is submitted, your Onboarding Manager will check we have all the information we need. Your Content Team and/or LinkedIn Team start work on your campaign. Your plan goes live 10 days after sign-up.
  • You’ll receive new content each month, delivered a few days before it’s scheduled to go live. You’ll have time to review, approve, or request changes, depending on your plan.
  • Of course! You retain full control of your social channels and can post whenever you like to supplement the content we create and publish for you.
  • Yes. You’ll receive all content in advance for review. If you need changes, you can edit posts yourself in our user-friendly scheduling system, or ask us to revise them, depending on your plan.
  • Just let us know—your dedicated Customer Success Manager will work closely with you to update the content until it exceeds your expectations. If you’re still not happy in the first 20 days, our refund policy has you covered.
  • No. For clients on our social media plans, we use a secure platform called HeyOrca to schedule and publish your content without needing your login credentials.
  • You’ll be assigned a dedicated Customer Success Manager. You can contact us via email, our messaging portal, or schedule a call. We also provide a client dashboard to manage your plan.
  • We offer a white-label reseller programme. If you’d like to offer 100 Pound Social’s services under your brand, you can learn more here.
  • Payments Questions
  • You’ll be prompted to set up a recurring payment subscription when you sign up. You can choose to pay monthly, quarterly, or bi-annually. We offer discounts if you opt to pay on a quarterly or bi-annual basis. Get started to take a look at the options.
  • If you decide your investment wasn’t worthwhile, we’ll give you a refund anytime during the first 20 days after your sign-up date. You can view your first full month’s campaign, including your first month of social media posts and/or newsletter, blog and LinkedIn lead generation campaign before reaching the end of your money-back period, making signing up with us risk-free.
  • Yes. Once your 20-day money-back guarantee period is over, we require 30 days notice to cancel. Just let your dedicated Customer Success Manager know you'd like to cancel and your plan will wrap up 30 days later—or if you’ve paid more than 30 days in advance, at the end of your current payment period.