Consistent Engagement and Time Savings 

Growth Pod provides professional training and coaching and helps businesses enhance their culture, leadership, wellbeing, and coaching capabilities. 

Founded by Emma Coller and Chris Gibson, Growth Pod struggled with maintaining a consistent and engaging social media presence. Their sporadic posting efforts made it difficult to showcase their expertise and establish credibility online.

They began working with 100 Pound Social in February 2024 and are on the £100 Posts Plan.  This includes the creation and publication of weekly social media posts to the company’s LinkedIn page and Google Business Profile as well as access to a Content Panel.

Finding Time for Regular Posting 

Before working with 100 Pound Social, Growth Pod’s approach to social media was chaotic and inconsistent. Social media marketing was often an afterthought, squeezed in between busy client engagements and leadership training sessions.

Co Founder Emma Coller said: “We were really trying to do bits of social media content, but it was very ad hoc – just as and when we had a few spare minutes. It was quite chaotic and causing us a great deal of headache.”

Emma and her Co Founder Chris Gibson thought high-quality social media management would be expensive. They had even tried another social media service but found that it required too much involvement, making it ineffective.

“We had to be really involved, and it got to a point where I thought, ‘I might as well just do this myself.’ So we stopped working with them.”

High Quality, Time Saving Social Media Posts 

100 Pound Social provided a structured, hands-off social media management service tailored to Growth Pod’s needs. From the onboarding process to the seamless content creation and scheduling, the service exceeded expectations.

• Onboarding Form: This process was not only practical but also useful. It helped Growth Pod refine their messaging, positioning, and overall business strategy.

“The onboarding form asked us key questions we hadn’t even considered. It helped us cement what we were doing and think about how we wanted to present ourselves.”

• Content Panel: The easy-to-use platform allowed Emma and Chris to review, edit, and approve posts effortlessly.

“I’m a very visual person, so I love how the Content Panel is laid out. It makes it so simple to review posts.”

• High-Quality, Brand-Aligned Content: The posts created by 100 Pound Social felt authentic and in line with Growth Pod’s brand.

“It completely aligns with our business. It feels like we’ve written the posts ourselves.”

Emma told us: “The amount of content we could access and the quality of that content for the price you were offering, made it a no-brainer for us to say yes.”

Boosted Engagement, Increased Visibility, and Time Saved

Since partnering with 100 Pound Social in February 2024, Growth Pod has seen significant improvements in their LinkedIn engagement and efficiency:

• Follower Growth: A 331% increase (from 16 to 69 followers)
• Impressions: An 8X increase (from 1,021 to 8,287 impressions)
• Post Clicks: A 445% increase (from 20 to 109 clicks)
• Time Savings: Emma saves three hours per week, allowing her to focus on business growth rather than social media content creation.

Emma said: “We had our best year last year, and it was the same year that we worked with you.”

Growth Pod’s LinkedIn posts are now also reaching a global audience.

“I got three comments on a post from people outside my network, from different parts of the world. We’ve never seen that before.”

The enhanced online presence has also played a key role in validating the company’s credibility and helped Growth Pod win new business.

“When we bid for projects, potential clients check our LinkedIn. They’ve told us, ‘We’ve been watching what you’re doing.’ It’s like having a shop window that showcases who we are.”

Emma has recommended the £100 Posts Plan to several people, “We don’t have to be involved at all. It’s the best scenario – we get great posts without having to do anything.” 

If you’re ready for great social media posts without having to do anything, we’d love for you to come and work with 100 Pound Social.

Click here to select a plan and sign up.

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