Building iLENDi’s Consumer Brand with Expert Social Media Management
How 100 Pound Social Brings Flair and Creativity to Financial Services Platform iLENDi’s Social Media Channels
“Outstanding quality, great customer experience, cost-effective – 100 Pound Social ticks all the boxes!”
Case Study: Building a Consumer Brand with Expert Social Media Marketing
iLENDi is a social network for homebuyers that brings together everything they need to know about buying or refinancing their home all in one place.
We chatted to iLENDi co-founder Filip Rokita about his experience working with 100 Pound Social.
Filip says social media is important for iLENDi because it can be used to build their consumer brand and acquire customers.
“We are talking to millennials and Generation Z and social media is where they live,” he says.
“Nowadays, if you don’t exist on social media, you don’t exist.”
The Challenge: Using Social Media Management to Boost Brand Visibility and Generate Hot Leads
Before partnering with 100 Pound Social about a year ago, Filip says he managed iLENDi’s social media on an ad hoc basis.
“We simply did not have the resources and the skills to create meaningful social posts,” he recalls.
After a video call with a Customer Success Manager about 100 Pound Social’s service options, Filip signed up for the Posts Plan and our Blog Articles.
The Solution: Done-For-You Social Media Posts and SEO-Optimised Blog Articles
With the Posts Plan, a dedicated Content Creator and Editor curate regular posts each week for iLENDi’s Facebook and Twitter profiles.
“We don’t have to worry about social media because there is always a certain amount of activity with our plan,” Filip says.
Filip also signed up for 100 Pound Social’s Blog Articles which he describes as a simple and straightforward process.
He says he likes the flexibility to pick the number of words per blog in 500-word increments.
“We’ve used other blog writers before, and the quality of 100 Pound Social is higher than I’ve experienced,” Filip says.
“We don’t have to worry about social media because there is always a certain amount of activity with our plan.”
Posts we’ve crafted for iLENDi. Click on a post to make it larger:
The Results: Bringing iLENDi’s Brand Flair and Creativity to Social Media and Blog Content
Filip says 100 Pound Social has improved iLENDi’s visibility on social media platforms.
He adds that the Content Creator was able to bring iLENDi’s flair and creativity to their social media channels.
“The Content Creator does a great job of taking the brief and sticking with it,” he says.
He adds that compared to other services, the price and quality were right.
“But it’s not just about price – it’s about brand, and 100 Pound Social gets that,” Filip says.
“Outstanding quality, great customer experience, cost-effective – 100 Pound Social ticks all the boxes!”
“It’s not just about price – it’s about brand, and 100 Pound Social gets that.”
The Next Steps
If you’re ready to raise visibility of your company on social media and generate new business, we’d love for you to work with 100 Pound Social.
Click here to select a plan and sign up.
To learn more, book a demo call.