“400% Increase in Clients”: How 100 Pound Social Helped Infinity Financial Boost Business

INDUSTRY
400%
Increase in Clients
178%
More LinkedIn Impressions
8 Hours
Saved Each Month
Case Study
Attracting More Clients Through Social Media
Infinity Financial Solutions is an accountancy firm, helping businesses along every step of their journey.
The company needed a reliable and effective solution to manage their social media presence, so turned to 100 Pound Social.
Since July 2024, Infinity Financial Solutions has been on the £100 Posts Plan. The plan includes the creation and publication of regular social media posts to the business’s LinkedIn and Facebook, and includes:
- Engaging, royalty-free images
- Relevant hashtags for maximum reach
- Expert UK-based content creator
- Monthly Review Form to track progress and results
- Dedicated Customer Success Manager
- Content Panel to preview, edit, and approve post
The Challenge
Balancing Work with Inconsistent Social Media
Founder and MD of Infinity Financial Solutions, Jordan Moody, struggled to maintain a consistent social media presence while managing the demands of his growing business.
Before turning to 100 Pound Social, he found himself dedicating valuable evening hours to crafting posts, often with limited results. This inconsistency made it difficult to gain visibility and attract new clients.
Jordan told us: “I aimed to post twice a week, but everything else took priority, and the posts were too sporadic to make a real impact.”
Jordan had previously worked with a larger marketing agency, “but they required more direction and lacked the industry knowledge.”
The Solution
Consistent Content to Grow Clients
When 100 Pound Social took over the creation and posting of content for Infinity Financial Solutions, it ensured there was a steady stream of engaging, industry-relevant posts.
With the time-consuming task off his plate, Jordan could focus on growing his business. As he put it, “100 Pound Social’s consistency has transformed our visibility – I’m getting higher-fee clients and my time back.”
The posts also resonated deeply with his audience, requiring minimal input from him. “100 Pound Social’s posts are spot-on for our industry, requiring little input from me.”
This approach not only boosted client growth but also gave Jordan the time and freedom to focus on his business.
Jordan says 100 Pound Social demonstrated a strong understanding of the accountancy field and business marketing.
“With 100 Pound Social, the content is consistent, and I’m seeing a clear increase in engagement and traffic. It’s excellent value for money.”
“100 Pound Social’s posts are spot-on for our industry, requiring little input from me.”
The Results
A 400% Increase in Clients
Since working with 100 Pound Social, Infinity Financial Solutions has seen substantial improvements in both client acquisition and social media metrics.
Client Acquisition
- 20 New Clients: Infinity Financial Solutions gained 20 new clients since July 2024, compared to just four clients in the four months prior.
- Higher Quality Leads: Not only has the number of clients increased, but Infinity has also attracted higher-fee clients, with recent sign-ups practically covering the cost of six months with 100 Pound Social.
Time Savings
- Gained 8 Hours Monthly: By outsourcing social media management, Jordan has freed up around eight hours per month, which he previously spent crafting posts himself.
- Peace of Mind: With the social media handled by experts, Jordan enjoys more personal time and the reassurance that his brand is effectively represented online.
Increased Engagement and Reach
- LinkedIn Impressions Up 178%: Regular, quality posting has led to a 178% increase in organic impressions on LinkedIn, drawing more views and attention from their target audience.
- Facebook Link Clicks Doubled: Consistent posting has also doubled the clicks on Facebook links, leading to greater visibility and interest in Infinity Financial’s services.
- Growth in Website Traffic: Website visits have also become more consistent, thanks to the engaging content driving traffic from both LinkedIn and Facebook.
Streamlined Performance Tracking
Monthly Review Form: Jordan finds the monthly review form particularly useful, as it serves as a prompt to assess social media performance and refine strategies. This tool has been integral in keeping him and 100 Pound Social aligned on goals and outcomes.
Jordan says he’s very happy with the service, going on to say, “I’ve seen a noticeable difference in how often clients mention seeing us online – our presence is stronger and more consistent.”
“I’ve seen a noticeable difference in how often clients mention seeing us online – our presence is stronger and more consistent.”
If you’re ready for a stronger and more consistent social media presence, we’d love for you to come and work with 100 Pound Social.
Click here to select a plan and sign up.
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